How to Add a Story to Employee Advocacy | Sprout Bites

Hi, I'm Jessie. In today's Sprout Bites video, we'll be looking at Company Settings for Employee Advocacy. This is where you'll establish your brand-wide default privacy controls and organizational preferences. To get started, go to the Company Settings tab. Under General, you can upload your company logo to customize branding. The Sharing section lets you toggle specific permissions you want users to have within your program. In the Reporting section, you can toggle the leaderboard on or off — this lets users see sharing activity and fosters friendly competition. Here you can also customize your leaderboard metrics, exclude specific teams, and customize the points assigned to different actions. You can toggle Earned Media Value on or off and configure it to show the ROI of your program in your reports. The Communication section is where you'll manage the weekly digest to surface new content to your readers. You can set reader activity reminders to keep users engaged, and use the toggles to allow users to opt out of content emails and submit story suggestions. You'll also find integrations for Slack and Microsoft Teams here, along with a link to invite people to your program. Moving to Story Creation, you can set a default end date for stories, allow curators to feature stories by pinning them to the top of the feed, and toggle the OpenAI integration on or off. Campaign Tracking allows you to set default parameters for your links, toggle link attribution on or off, and in the Link Shortening area, use the Sprout link shortener or connect your own Bitly account. Configure Sources allows you to generate a key to connect Advocacy to your Sprout Social account. The Users tab is your hub for permissions — you can manage which teams your users are assigned to, what roles they have, when they joined, and when they were last active. You can also invite or remove users here. Users can be organized into teams to help manage things at scale, and users can belong to multiple teams for flexible content distribution. Topics are how you'll organize your content — they can be available to one or multiple teams and can be required, automatically followed, or set so users can subscribe to them. Tags are a great way to do granular reporting and filtering of your content. Finally, the Single Sign-On tab helps enforce security and governance by allowing users to sign in with SSO. That's a high-level look at admin settings for Employee Advocacy. For more quick tips, check out our other Sprout Bites videos.