Employee Advocacy
Admins, Managers and Contributors
Readers
Zapier Integration

2025 Release notes

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Sprout Social's release notes are a great way to keep up-to-date and make the most out of new feature functionality released in the Sprout platform.

Get a breakdown of new features and updates below. Each section gives you a quick sneak peek of the update and what it can bring to your social team.

Releases this year

 

December 17, 2025

Limit Ability to Feature Stories

Currently, all curators can feature stories, which often leads to an overwhelming and unmanageable list of featured content, especially for customers with a large number of curators.

This new feature allows customers to restrict the ability to feature stories. Now, you can remove this ability from managers and contributors, ensuring that only admins and owners can feature stories, helping to keep your featured content list focused and organized.

August 14, 2025

New Employee Advocacy report offers a more complete view of your program

The standard Employee Advocacy report in Sprout has been upgraded with the same widgets you can find in My Reports. See a more complete picture of your program’s performance with key metrics that provide a better overview of your advocacy success.

Learn more about this upgraded report in this article.

August 7, 2025

Save time and plan your Employee Advocacy newsletters with draft and scheduling options

Advocacy admins and managers can now save their newsletters as drafts and schedule them to be sent in advance. You have more flexibility and control over your newsletters and don't have to worry about missing an important send-time.

Learn more about sending and scheduling Advocacy newsletters in this article.

 

Jun 12, 2025

Expand Your Employee Advocacy Reach with Multi-Image LinkedIn Posts

You can now create compelling LinkedIn stories within Employee Advocacy using multiple images. Empower employees to share richer, more engaging visual content directly to LinkedIn, aligning their advocacy efforts with broader brand strategies.

Learn more about creating multi-image LinkedIn Advocacy posts in this article.

 

April 14, 2025

See Advocacy results in the Post Performance Report

The Post Performance Report now integrates Advocacy data, providing a comprehensive view of how your Employee Advocacy stories are resonating alongside your Sprout posts. This enhancement streamlines the process of showcasing the impact Advocacy has on your brand's effort. 

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Learn about how to use the Post Performance Report in this article.

 

April 7, 2025

Employee Advocacy Stories get a full-page workflow

Crafting and refining Employee Advocacy stories has never been more straightforward, thanks to our new full-page workflow. You can now select the story type, add content, and finalize the details—all in one seamless process.

Learn more about adding and sharing Advocacy stories in this article. 

 

April 7, 2025

Share Employee Advocacy stories to X with ease

Sharing Employee Advocacy content to X just got easier. We've eliminated the need to tailor message suggestions when posting stories to different X profiles. You can now use message ideas on web or mobile without customizing the text, share stories to X, even when they require the use of approved message ideas and configure message ideas on stories created with an X link.

Learn more about composing stories in Employee Advocacy in this article. 

 

March 24, 2025

Advocacy User Report is Now Faster and More Efficient

The Employee Advocacy User Report has been revamped to enhance your experience. Now, with pagination, you can sift through the data in more manageable sections, making your search for information more efficient. The summary row has been relocated for better visibility, and when you export the report, the CSV will be neatly packaged in a zip file.

Learn more about Employee Advocacy Reports in this article. 

 

March 14, 2025

Advocacy's Slack integration is now available in the Slack Marketplace

The Employee Advocacy Slack integration is now officially accessible in the Slack Marketplace. This update streamlines the process of locating and installing the integration, ensuring that sharing your Advocacy stories with your Slack channels is more straightforward than ever. Due to this update, if you had previously connected Advocacy to Slack, it has been disconnected. You'll see a banner prompting to reconnect Slack, which will restore the ability to broadcast stories.

 

February 4, 2025

Curate Employee Advocacy Content with Ease

Now, you have the power to tailor your content suggestion workflow in Advocacy. By selecting to only accept submissions from employees with higher-level Contributor roles, you can guarantee that only the most relevant and high-quality content makes it to the story creation stage.

Learn more about content in Employee Advocacy in this article. 

 

February 3, 2025

Increase your number of active Employee Advocacy users with Reminders and expand your reach

Easily find and re-engage inactive users by strategically nudging them to come back to Employee Advocacy and share stories to their networks using Share Again Reminders. The updated Reminder system proactively identifies and contacts inactive readers, encouraging them to re-engage with Advocacy. This feature empowers admins to maintain high levels of program engagement and minimizes the need for repetitive communications.

Learn more about using Employee Advocacy Share Again Reminders with this how-to guide.

 

January 30, 2025

Enhanced Approval Process for Employee Advocacy Stories

Now you can simplify the Advocacy Story approval process by designating topic managers for specific themes. These managers are promptly notified when a new story is submitted within their area of responsibility, allowing for a more focused and streamlined review process. 

Learn more about the Advocacy Story approval process with this how-to for admin and managers and this article for contributors.

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